Our story
In August 2020 AkzoNobel launched the initiative to gain a foothold in inland shipping with the paint brand International Paint.
A specialized distributor PaintDeals was set up for this, led by mr. Ernst Huybrechts (photo), who started as an industrial painter 20 years ago.

Future-oriented, an intuitive online B2B online platform was also linked to it.
What does PaintDeals stand for?
- specialized advice
- high quality guarantee through innovative technology
- sustainable solutions
- fast & reliable service
- quality products at fair prices
Our goal
Offer sustainable innovative coating systems and service to ship owners to protect their valuable property from corrosion and wear for a long time, saving time, costs and maintenance.
Who is International, since 1881?
International Paint is the worldwide market leader in innovative 1 & 2 component marine coatings, as well as anti-foulings for shipping and industry.
Widely known as the reference for quality with products such as Intershield 300, where AkzoNobel has also been a global leader in sustainability for over 15 years, focusing on the environment, safety, quality and risk management.
International Paint is also the inventor of anti-fouling, as well as the more recent Intersleek fouling release technology.